Yellow Flag
A situation or activity that is worth monitoring, but doesn't require emergency solutions.The Producer, Project Manager, Account Manager, and other team members would flag a client based on activities.Example One:"The client pays and works with our team on deadlines, but we have a hard time getting them to show up to necessary check-ins. It slows down our production sometimes but doesn't prevent us from hitting deadlines. However, we still need to monitor this and eventually course-correct the client."Example Two:"We have found out our client is expecting to gain 100,000 followers on Instagram over the next month without any initial following. This expectation is set by one of their team members who recently took an online marketing class. The client understands this follower amount may not be accurate and relies on us as experts. We will have to simmer their expectations based on budget and scope, so we'll mark them as a yellow flag since we're resetting their goals."